The rise of Alexander Isak as one of Europe's best strikers

Alexander Isak is leading a rejuvenated Newcastle United, driving the team into contention for Champions League qualification with nine goals in the Premier League since the beginning of December.

At St James’ Park, worries regarding the team's future had emerged due to inconsistency and a struggling offense. However, a series of six consecutive victories in all competitions, coupled with a resurgence in form from the 25-year-old Swedish striker, has instilled a sense of optimism in Tyneside.

Isak has consistently faced challenges related to pressure throughout his career. At the age of 16, he made history by becoming the youngest scorer in the league of the local team AIK, which quickly elevated his status as a highly coveted talent across Europe. Shortly thereafter, comparisons were drawn between him and the legendary Zlatan Ibrahimovic, despite the stark differences in their playing styles and personas.

Isak exhibited a demeanor that was less audacious and self-centered compared to Ibrahimovic. He was brought up in a humble and reserved environment by his Eritrean parents in Stockholm, ultimately evolving into the type of player and individual that Newcastle aspired to build their project around.

He has frequently been compared to Arsenal great Thierry Henry because of his skill with the ball at his feet, his ability to move both centrally and out wide, and his signature ease.

How his playing career turned around

Alexander Isak joined Borussia Dortmund in 2017, a club renowned for nurturing future superstars. However, his experience in Germany did not mirror the success achieved by Jadon Sancho, Jude Bellingham, and Erling Haaland. Despite recognition of his talent by his coaches, Isak's reserved nature hindered his ability to establish a prominent reputation.

But Isak’s career took a turn for the better once he met with Jan Siewert, the Dortmund reserves manager at the time. During their meeting over coffee, Siewert presented the young striker with two photographs: one depicting him smiling after a goal for Sweden, and the other showing him seated on the Dortmund substitutes' bench. Siewert inquired about the difference between the two images, highlighting the theme of self-confidence. This conversation allowed Isak to express his feelings of discomfort regarding his lack of self-assurance, ultimately making him feel more at ease.

Isak netted 17 goals during his second season following his move to San Sebastian, and he also left a significant mark with the Swedish national team at Euro 2020. Although he did not find the back of the net throughout the tournament, his display against Slovakia in the group stage highlighted the reasons for his high demand. He skillfully maneuvered past defenders, guiding his team to a 1-0 triumph.

Though he only scored six goals in 32 appearances in 2021–22, the rumours that he was not prepared to join a top club for the requested sum of over £60 million grew. In August 2022, Newcastle set a new transfer record after initially declining an offer at that amount because of Callum Wilson's injury.

How rapidly has Isak established himself as a prominent figure at Newcastle?

The decision created a distorted narrative regarding Newcastle United's transfer strategy. It was claimed that the club acted recklessly in acquiring Isak for such a substantial amount, attributing this to the wealth of their Saudi Arabian owners, a move that supposedly no other team would consider. However, this assertion was unfounded. Isak's potential had been acknowledged within the organization for an extended period, and the transaction had been meticulously evaluated in light of the Profit and Sustainability Rules (PSR).

Another important component was Isak’s lack of ego. Although Newcastle’s management was careful to ensure that every new player fit in with the team’s values, the player’s introversion is undoubtedly no longer a factor in his output.

Despite the frustrations caused by injuries, including a groin issue last season and a thigh injury that sidelined him for five months during his debut season, the club recognized his potential and has been duly rewarded for their faith in him.

His initial goal against Liverpool at Anfield served as a precursor to his subsequent achievements, culminating in a total of ten goals for the season, which helped Newcastle secure a place in the Champions League. In the 2023–24 season, Isak etched his name in the club's history by becoming the first Newcastle player to net 20 league goals in a single season since Alan Sheerer's remarkable feat two decades earlier.

This season began on a challenging note for Newcastle United, as the team struggled to embody the identity that manager Eddie Howe envisioned. They were unable to effectively navigate the midfield with the necessary energy and ball control, leaving Isak seemingly isolated.

A shift in strategy after Martin Odegaard's transfer to Arsenal has impacted Alexander Isak's performance in the latter stages of matches at Real Sociedad, as he has lost the connection with the midfield that he once had. Concurrently, at Newcastle United, Bruno Guimaraes has been advancing further up the pitch, while Sandro Tonali has adopted a more defensive position during this successful period. This newfound balance and control are currently allowing Isak greater freedom to operate in the attacking phase.

Considering that Alexander Isak has three and a half years remaining on his contract, Newcastle is likely to be keen on retaining his services. The speculation regarding Arsenal's interest may be warranted, particularly due to his similarity to Thierry Henry. However, the Gunners will have to meet a substantial financial demand to secure his transfer. In the current financial landscape, few clubs are positioned to meet the minimum asking price of £150 million.

Discussions regarding the £100 million release clause for Anthony Gordon and Guimaraes took place when Newcastle was compelled to sell due to Profitability and Sustainability Regulations last summer; however, any speculation about Isak's departure was dismissed.

He serves as the embodiment of the team, a key player they would be reluctant to part with, and his unique character renders him virtually irreplaceable. To retain his services, progress is essential. He aspires to participate in European football and secure trophies. Fortunately for Newcastle United, both objectives were attainable due to Isak's contributions in front of goal.

Cover Credits - Transfermarkt